The Lowest Prices, Done Dirt Cheap!

From Billboard.com today:

AC/DC’s next studio album will be exclusively sold at Wal-Mart stores in the United States, according to a report in the Wall Street Journal. The as-yet-untitled Columbia album, which, as previously reported, was produced by Brendan O’Brien, is expected in the fall.

First The Eagles, now this? It was weird enough when the band who did “The Last Resort” offered their latest release through Wal-Mart, but now AC/DC! It may be good business, but does this seem utterly incongruous to anyone else?

Do you think these classic rock groups doing more damage to their brand and their legacy with these kinds of deals, or do you think it’s just a way to sell more records so good on ‘em?

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